Discover how to harness the combined power of email and social media to captivate your audience, grow your subscriber base, and drive meaningful conversions. In this dynamic session, you’ll learn actionable strategies to:

● Optimize Your Social Profiles: Fine-tune your profiles to make a lasting impression and draw followers in.

● Craft Compelling Content: Leverage storytelling techniques to create engaging narratives that resonate with your audience.

● Convert Followers into Subscribers: Turn social media engagement into email subscriptions with proven tactics.

We'll also dive into fresh content ideas that attract and engage your audience, including customer success stories, behind-the-scenes peeks, founder journeys, user-generated content, live Q&As, and seasonal or thematic narratives. You’ll explore how to create, repurpose, and adapt content across formats like short-form videos, infographics, carousel posts, polls, quizzes, and live streams to maximize reach and variety.

Learn best practices for posting frequency, timing, and creating social hooks that stop the scroll. Plus, we’ll uncover the top reasons people subscribe—discounts, exclusive content, or supporting your cause—and how to position your offers for maximum impact. Whether you’re looking to boost engagement or grow your list, this session provides the tools and insights to power up your email and social media marketing strategy.

Presented by: Erik Bunaes, Endorphin® Digital Marketing,

Constant Contact Local Expert and Adjunct Professor of Marketing.